Enterprise marketing, small-business priced.
I'm Nick Goetsch. For a decade I ran paid media and analytics for brands with serious budgets. Sixsmith Digital brings that same senior-level work to the small businesses big agencies won't touch — made affordable by AI and automation.
The problem
Good marketing help has been priced out of reach for small business.
Real paid-media and analytics expertise lives at agencies — and agencies need big retainers to make the hands-on work profitable. So small businesses get turned away, or handed to a junior on autopilot.
That math is changing. The repetitive parts of campaign management and reporting can now be automated. I build that automation — so I can deliver senior-level work at a price a small budget can actually justify.
What I do
Four disciplines, in the order that pays off.
Paid media and analytics are my core. AI automation is the multiplier. Content and SEO build the compounding foundation.
Paid Media & PPC
The discipline I've spent a decade in. Google Ads, Microsoft Ads, and paid social built to spend efficiently from day one — structured, measured, and managed like the budget is my own.
Learn moreAnalytics & Measurement
Most small businesses fly blind because their data is broken. I build clean measurement — GA4, server-side tracking, and dashboards — so every decision is backed by numbers you can trust.
Learn moreAI Solutions & Automation
This is the unlock. The reason agencies ignore small accounts is that hands-on management isn't profitable at small budgets. AI and automation change that math — so I can deliver senior-level work affordably.
Learn moreContent & SEO
Paid gets you traffic now; organic compounds over time. I build content and technical SEO foundations that earn durable rankings — and I use modern tooling to do it at a pace small budgets can afford.
Learn moreHow I work
A straightforward way of working.
No jargon, no black box. Here's exactly how an engagement runs.
Diagnose
I start with your data and your numbers — not a templated pitch. We find where money is leaking and where the fastest wins are.
Build the foundation
Clean tracking and measurement first. Without trustworthy data, every optimization after it is a guess.
Execute & automate
I run the campaigns and build the automation that keeps them efficient — so your budget works harder than it would at a big agency.
Report in plain English
You get dashboards and a straight answer to one question every month: is this making you money?
Selected work
I build what I recommend.
A marketer who only talks strategy is guessing. These are things I actually build and run.
PPC automation engine
A Google Ads API toolkit that automates reporting, bid and budget optimization, and campaign management — the same automation I use to make small accounts viable.
Content & SEO portfolio
A portfolio of niche content sites where I test content strategy, technical SEO, and measurement in the open — so my recommendations come from doing, not theory.
Measurement & dashboards
GA4, server-side tracking, and Looker Studio builds that turn scattered marketing data into one clear view of what's actually driving revenue.
Why me
A decade of big-budget experience, pointed at small business.
I've managed paid media as VP at a performance agency and run digital marketing inside a global company. I started Sixsmith Digital because the businesses that need this expertise most — the local shops, the founders, the lean teams — are the ones who can never get it.
- You work directly with me — never handed to a junior
- Plain-English reporting tied to revenue, not vanity metrics
- Honest tactics only — no spam, no shortcuts that get you penalized
Let's find the money your marketing is leaving on the table.
A free, no-pressure call. I'll look at where you are and tell you straight whether I can help.