About
I'm Nick Goetsch, and I started Sixsmith Digital to fix a gap I kept seeing.
For over a decade I've worked in digital marketing — running paid media as a VP at a performance agency, and leading digital inside a global company. The whole time, one thing nagged at me: the small businesses that need this expertise most are the ones priced out of it.
Credentials
- 10+ years in digital marketing
- Google Partner · Google Ads certified
- Ex-VP, Paid Media at Rocket55
- Sr. Digital Marketing, Boston Scientific
- B.S. Advertising, University of Minnesota
Why a studio, and why now.
At an agency, the economics are brutal for small accounts. The hands-on work — restructuring campaigns, fixing tracking, writing and testing ads, building reports — takes senior time, and senior time is expensive. So small budgets get a junior, a template, or a polite “no.”
AI and automation finally change that. I can build systems that do the repetitive heavy lifting, which frees my time for the strategy that actually moves numbers. The result is senior-level marketing at a price a small business can justify. That's the entire reason Sixsmith Digital exists.
You get the person who's done this for big budgets — working directly on yours.
Track record
- Sr. Manager, Digital MarketingBoston Scientific
Leading digital marketing inside a global medical-technology company.
- VP, Paid Media & PartnerRocket55
Owned paid-media strategy and execution for a performance agency's client roster.
- Digital Strategist & CopywriterAltus Business Development
Built the strategy and the words behind digital campaigns.
- B.S., Advertising & MarketingUniversity of Minnesota
Where the obsession with measurable marketing started.
What I stand for
How I work, in three principles.
Honesty over hype
I won't sell you tactics that get you penalized or chase vanity metrics. If something isn't worth your money, I'll tell you.
Access over exclusivity
Great marketing shouldn't be reserved for companies with deep pockets. The whole point of Sixsmith is to widen that door.
Build, don't just advise
I build the tools and the campaigns myself. My advice comes from doing the work, not reading about it.